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Marlborough RFC The Common, Frees Avenue, Marlborough, Wiltshire, SN8 1DL 01672 514717 www.marlboroughrugbyclub.co.uk |
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A new Club Development
Plan (2007/08 – 2010/11) (Work In Progress, draft 10/2007)
1.
Audit / Where are we now?
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Strengths |
Weaknesses |
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·
Facilities: o
Clubhouse
is reasonably new (8 years old) ·
Volunteers: o
Small
team of highly committed volunteer helpers ·
Family
feel ·
Playing
- Senior o
1st
XV ‘on the up’ / 2nd XV re-established o
Paid
coach ·
Junior
Section: o
Strong
U7 – U13; ~ 20 players / age group ·
Finances: o
Reasonable
war chest o
Sponsorship
relationships – Burmah Castrol; Hills; Musgrave Management Services ·
Supporting
bodies o
Good
relationship with Marlborough Town Council (landlord) o
Good
relationship with Kennet SDO (Amanda Cox); Wiltshire RDO (Simon Culley);
Wiltshire GB co-ordinator (Jo Gay) |
·
Little
interaction with wider rugby community beyond playing – Marlborough seen as
‘loners’? ·
Finances
/ Administration: o
Subsistence
existence o
Losses
in last two financial years o
Over-reliance
on a couple of sponsors – sporadic / opportunistic; not planned o
Management
systems are weak ·
Facilities: o
Clubhouse
footprint is tightly defined & only 2 changing rooms (~ 44 (22 x 2)
changing spaces) o
Lack
of storage facilities o
Portable
flood lights – makes winter training difficult o
Pitch
maintenance could be improved ·
Volunteers: o
Too
few volunteer helpers o
Poor
record at retention of retiring players in club activities ·
Junior
Section / School liaison: o
Junior
section only extends U7 – U13 o
Poor
links to local schools – secondary & primary o
Too
few coaches & volunteers; coach recruitment & development is poor |
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Opportunities |
Threats |
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·
Interest
in rugby growing nationally – Marlborough is ideal ‘rugby territory’ ·
Government
keen to increase participation in sport to address health & fitness of
population ·
Increase
non-playing income – facility rental, sponsorship ·
Increase
playing strength – build on re-establishment 2nd XV ·
Bridge
current gap between juniors and seniors ·
Build
links to schools (St Johns need more playing field facilities) – secondary
& primary ·
Use
ClubMark and Seal of Approval to provide template for upgrade of management
systems |
·
Players
(both juniors and seniors) lost to other sports ·
Lack
of Youth (U14 – Colts) section adversely affects recruitment at mini &
midi level ·
Junior
section players lost to other clubs ·
Pace
of change is too great? |
2.
Vision / Where do we want to go?
Vision:
Social:
Players – Junior Section:
Players – Senior Section:
Coaches:
Referees:
Volunteers / Management:
Equity / Medical / Welfare:
Club Links:
Promotion & Publicity:
Facilities:
Legal / Administration:
Tournaments, Competitions, Matches & Festivals
VPs:
Development Plan
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Development Area: |
Social |
Version: |
1 |
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Evidence Checklist |
Action Plan |
Evidence |
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Criteria |
Evidence |
How |
Who |
When |
Cost |
Tick & date |
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Development Area: |
Players |
Version: |
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Evidence Checklist |
Action Plan |
Evidence |
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Criteria |
Evidence |
How |
Who |
When |
Cost |
Tick & date |
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